ALDI Awards
Since 2017, ALDI products have won more than 2,000 awards. From being recognized for everything from product innovation to outstanding quality, we are honored to highlight just a few of our awards below.
Fan Favorites
The Fan Favorites survey is an ALDI-owned initiative that showcases the exceptional selection and quality of products in our stores. It allows fans to vote for their favorite items across categories like wine, meat, seafood, and cheese, while discovering new finds. This initiative aims to raise awareness of our diverse offerings and engage our loyal customers by giving them a fun way to share their opinions.
Product of the Year
Product of the Year is the largest consumer-based award for product innovation globally, determined through an annual survey involving over 40,000 shoppers. Its goal is to help consumers find the best products available in the market. Products are assessed and compared to well-known brand alternatives, with voting carried out by the market research company Kantar.
Best New Product Award
The Best New Product Awards is the leading consumer-voted award for consumer products. The program follows a rigorous process of product selection, category definition, and research. Winner determination is based 100% on the responses of American shoppers. The Best New Product Award’s find in-market purchasers of the competing products through an online survey of 10,328 American shoppers, to identify the ones Americans would purchase again.
Wine Enthusiast
Rating more than 24,000 wines from across the world every year, Wine Enthusiast performs blind taste tests on submitted ALDI wines. Reviewers may know general information about the product to provide context—vintage, variety or appellation—but never the producer or retail price of any given selection. Wines are rated on a scale 80 (acceptable) to 100 (classic).
Good Housekeeping Nutritionist Approved
The Good Housekeeping Nutritionist Approved Emblem aims to assist consumers in maintaining a healthy lifestyle through informed food choices. Products that receive this emblem must adhere to strict dietary guidelines and undergo thorough testing by registered dietitians. They are also assessed on criteria such as taste, simplicity, convenience, and transparency. Consumers can trust that products bearing this emblem meet high approval standards, allowing them to feel confident in their dietary selections.
ChefsBest
ChefsBest is a testing organization that specializes in taste evaluation of grocery products by executive-level chefs to establish brand credibility by recognizing high-quality food. To qualify for the ChefsBest Excellence Award, a product must achieve a high overall-quality score, be unmatched, and be free of sensory defects as determined by our panel. The evaluation process takes up to six weeks, during which products are tested against comparable items from reputable name brands. Therefore, receiving the Chefs Best award indicates that the ALDI product has performed on par with or better than its name brand competitors.
*As of February 2025, based on an audit of everyday nationally distributed ALDI-exclusive branded products.